Shell Pension: Pension Fund of the Year 2024

Shell Pension receives double recognition at the Pension Pro Awards ceremony! The fund was named 'Pension Fund of the Year 2024' and won the Pension Pro Communication Award. "Shell Pension has been a pioneer in communication for years, which is evident once again," praised the jury.

Recognition for innovative communication
The jury highly praised the multimedia platform 'Own it', which the fund has developed explicitly for women. Through this platform, Shell Pension shares pension information in a way that resonates better with women and encourages them to act. To help raise more pension awareness and financial well-being among female participants. The jury viewed 'Own it' as a clever communication approach to target a demographic less receptive to pension communication.

About the Pension Pro Awards
The Gold Award 'Pension Fund of the Year 2024' and the Pension Pro Communication Award are part of the Pension Pro Awards, which are presented annually to innovative, thoughtful, and pioneering entities in the pension sector. A panel of experts compiled the award shortlist. Following a public vote, an impressive 87% of the votes went to Shell Pension, which led to winning the Gold Pension Pro Award. The expert panel granted the Pension Pro Communication Award.

Award 2024